As the title suggests, why is volunteering such a dirty word?
I will attempt to dive in and explain the qualms and quandary of this issue, increasingly faced by non-profit and member organisations.
It seems that whenever a charity or benevolent organisation recruits new members, and in this case, 'volunteer' which every member organisation shares, it seems that a mental 'rejection' or 'trigger' is activated to avoid or skip over it.
This is often the result of the following possible experiences:
A bad experience in a volunteer or member organisation previously.
A bad impression has been received by one or more organisations.
Politics within organisations.
Lack of gain, focusing mostly on lack of financial gain, or the fact that getting involved is unpaid. This would make a person, look for a second job and take a paid shift, rather than an unpaid one.
A combination of the above issues.